Michelob ULTRA is the official beer of the Virgin Sport Series. Recently launched in the UK, Michelob ULTRA is a superior light beer with 79 calories and a crisp, clean taste. It’s ideal for those who want to live a balanced, active lifestyle while still being able to socialise with friends over a beer. Make sure to warm down and bring the fun up by spending time at their exciting lounge at the North Terrace.
KIND® Snacks are the official nutrition partner of the 2019 Virgin Sport events. Just whole nuts bound together with honey, they are the perfect post race bar. Be sure to visit ‘Powered by KIND®’ at the ASICS London 10k.
Zipcar is London’s biggest and most flexible car-sharing service. They have over 2700 cars and vans all over London that you can book by the minute, hour or day. Join online and only pay as you drive - it’s city living made simpler, smarter and cleaner. Join online for free, and once you’re a member you’ll have access to book Roundtrip journeys, Flex one-way trips as well as vans, electric vehicles and luxury, unbranded fleet. Just download the app, reserve and drive.
JUST water is proud to be the official water partner of the 2019 ASICS London 10k. JUST still spring water is sustainably sourced and filled locally in the UK. The carton is purposefully packaged made from Forest Stewardship Council™ (FSC)-certified paperboard and bio-based plastic made entirely from sugarcane in the cap and shoulders of the carton. Collectively, 82% of the materials in the carton come from plant-based renewable resources. This results in a reduction in plastic consumption and a mitigation of climate change as less fossil fuels are required. The JUST carton is also fully recyclable and can be refilled. JUST –water that’s packaged with a purpose, a great step towards positive change.
Nuun Hydration is the official electrolyte partner of the 2019 ASICS London 10k. Look out for Nuun's 100% recyclable cups on route holding Nuun Electrolytes that will leave you feeling hydrated as you power through Central London. Their flavorful tablets enhance water with pure electrolytes and clean ingredients which provide you with that extra boost of energy to cross the finish line.
Leading athletes, teams and sporting events have been trusting PowerBar as a performance partner since 1986. Products are based on current scientific insights and are developed in close collaboration with world leading sports and nutrition scientists and professional athletes. They supply everybody who loves sport with just the right fuel at just the right time. Whether you’re an elite athlete, or amateur sports enthusiast. We’ve teamed up with PowerBar to provide you with Powergel shots along the ASICS London 10 route, powering you on to the Finish!
Virgin Sport is working alongside Oxford City Council, to encourage local residents and visitors to move through sport.
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